Placing a First-Ever Managing Director to Unlock CEO-Level Growth

Placing a First-Ever Managing Director to Unlock CEO-Level Growth | Bespoke Placement Group
Case Study
Management Consulting

Placing a First-Ever Managing Director to Unlock CEO-Level Growth

A high-growth boutique consulting firm needed its most consequential hire to date — a role that had never existed before. We delivered the right Managing Director in 90 days through deep network sourcing and consultative role shaping. The firm has nearly doubled its headcount since.

90
Days to Place
2x
Headcount Growth Since
#1
First-Ever MD Placed
1
New Practice Launched
Executive Search Management Consulting Healthcare Practice Leadership Architecture CEO Enablement
01
The Challenge

A Role Being Defined
in Real Time

No Template to Work From

This was the firm's first-ever Managing Director — a role being created from scratch. The client was actively working through scope, success metrics, and expectations during the search itself, requiring a recruiting partner who could hold the process steady while the brief evolved.

A Dual Mandate

The MD needed to simultaneously oversee all existing practice areas and launch a brand-new healthcare consulting practice. Finding someone with cross-industry delivery leadership and specific healthcare expertise to build something new was an exceptionally narrow brief.

Cultural Precision

Founded by former Big Four consultants who deliberately built something different, the firm's culture was strong and intentional. The MD had to be someone who could lead and elevate that culture — not just fit within it.

CEO Liberation as the Core Goal

The underlying purpose of the hire was to give the CEO room to operate at the strategic level — requiring someone confident enough to own the business day-to-day and drive growth independently, without needing to be managed themselves.

02
The Solution

A Strategic Partner,
Not Just a Sourcing Engine

We approached this search as a consultative partner from the outset. Given the evolving nature of the role, we worked closely with the client throughout to help them articulate what success looked like, sharpen the candidate profile, and evaluate fit across multiple dimensions simultaneously. On the sourcing side, we combined deep LinkedIn research with direct network activation to identify candidates who were not visible through conventional channels.

Deep Network Sourcing

We tapped into our professional network and conducted targeted outreach to identify consulting leaders with the specific combination of delivery experience, healthcare exposure, and commercial drive the role required — bypassing active candidate pools entirely.

Consultative Role Shaping

As the client refined scope and success metrics in real time, we served as a sounding board — helping translate evolving expectations into candidate criteria and keeping the search focused and on track despite the moving brief.

Multi-Dimensional Vetting

Every candidate was evaluated on experience, cultural alignment, leadership style, entrepreneurial appetite, and genuine healthcare sector knowledge — ensuring the final hire could deliver on all dimensions of the mandate from day one.

90-Day Execution

Despite the complexity of the search and the fluid role definition, we delivered a completed placement within three months — maintaining urgency without sacrificing the quality the search demanded.

The MD's Full Mandate
Operational Layer Create a leadership layer between the CEO and practice teams — freeing the CEO for macro-level strategy
Practice Oversight Oversee delivery quality, performance, and development across all existing practice areas
Healthcare Practice Launch Stand up a brand-new healthcare consulting vertical from scratch — expanding the firm's addressable market
Business Development Drive account farming and new business development independently — without requiring CEO involvement
Team Coaching Develop and elevate consulting staff across all levels through direct coaching and leadership
03
Key Results

One Hire That Changed
the Firm's Trajectory

90
Days to Complete Placement
2x
Headcount Growth Since Hire
1
New Practice Area Launched
First-Ever Managing Director Placed Successfully identified and closed the firm's inaugural MD — a hire that fundamentally changed the organisational structure and leadership capacity of the business.
CEO Bandwidth Unlocked With the MD in place, the CEO gained the operational and commercial layer needed to step back from day-to-day oversight and focus on macro-level strategy and growth.
Headcount Nearly Doubled Since the Managing Director's placement, the firm has nearly doubled its total headcount — a direct reflection of the growth infrastructure the hire was designed to enable.
New Healthcare Practice Live The MD brought the sector expertise needed to stand up a brand-new healthcare consulting practice, expanding the firm's addressable market and service offering.
Why It Matters

"We help growing businesses build the leadership architecture that makes the next stage of growth possible."

Hiring a first-ever leader for a newly created role is one of the most consequential searches a growing firm can undertake. There is no template, no predecessor to benchmark against, and no margin for error. This engagement demonstrates Bespoke Placement Group's ability to operate as a true strategic partner in ambiguous, high-stakes situations — helping clients define what they need, then delivering it with precision and speed.

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